Apple undoubtedly faces a tough time trying to convince people to spend three and a half thousand dollars on a its upcoming headset. To ensure potential buyers...
Apple hopes to convince people to buy its $3,500 Vision Pro headset using free 25-minute in-store demos::undefined
For a high end enterprise geared headset that functions as its own standalone device and doesn’t require any connection to any other computer to work, this isn’t even expensive.
This isn’t meant to compete with something like a Quest. It’s meant to compete with something like the Varjo Aero, which goes from $5-10k.
For a company deciding on implementing AR/VR, the cost to get a Quest Pro for $800 plus a $2500 workstation to power it, vs a $3500 Vision Pro that doesn’t need a workstation, it’s pretty comparable.
There’s always people out there that want to be on the bleeding edge. People spend $2000+ on just a 4090 card, or $2000 on a stupid folding phone that breaks from a grain of sand.
For a high end enterprise geared headset that functions as its own standalone device and doesn’t require any connection to any other computer to work, this isn’t even expensive.
This isn’t meant to compete with something like a Quest. It’s meant to compete with something like the Varjo Aero, which goes from $5-10k.
For a company deciding on implementing AR/VR, the cost to get a Quest Pro for $800 plus a $2500 workstation to power it, vs a $3500 Vision Pro that doesn’t need a workstation, it’s pretty comparable.
That Apple wants to sell to John, Martha and their 2.5 children.
Company sells goods to consumers, more at 11.
There’s always people out there that want to be on the bleeding edge. People spend $2000+ on just a 4090 card, or $2000 on a stupid folding phone that breaks from a grain of sand.