On 6 January, at the New York Times Square Hotel, the 134-year-old American Dialect Society voted that ‘Enshittification’ should be named as the ‘Digital Word of the Year’ for 2023. The decision came after a vote, presided over by Ben Zimmer, chair of the ADS New Words Committee and language columnist for the Wall Stre

Enshittification became popular in 2023 after it was used in a blog post by author of The Internet Con, Cory Doctorow, who used it to describe how digital platforms can become worse and worse:

“Here is how platforms die: first, they are good to their users; then they abuse their users to make things better for their business customers; finally, they abuse those business customers to claw back all the value for themselves. Then, they die. I call this enshittification.”

“Enshittification,” Cory Doctorow’s coinage describing the process by which internet media platforms become increasingly unusable and un-quittable, has been named 2023’s “Digital Word of the Year.” Here, we break down what the term means and Doctorow’s solution to the internet’s relentless enshittification.