Lyft wants to kill surge pricing.::The number of Lyft rides that were affected by surge pricing dropped 35% from the first quarter, according to CEO David Risher.
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As long as they can get enough drivers during peak hours it shouldn’t be an issue. However, from what I underderstand, the entire point is to somewhat suppress rider demand and increase driver supply during peak hours so that anybody who actually needs a ride can get it, rather than a number of people sitting in tortuous long queues.
As great as this sounds for riders, I don’t think it makes good operational sense. I guess they can always try it and switch back if it turns out not to work.
Lyft only has 20k riders in a quarter? That can’t be right
