Roku is exploring ways to show consumers ads on its TVs even when they are not using its streaming platform: The company has been looking into injecting ads into the video feeds of third-party devices connected to its TVs, according to a recent patent filing.

This way, when an owner of a Roku TV takes a short break from playing a game on their Xbox, or streaming something on an Apple TV device connected to the TV set, Roku would use that break to show ads. Roku engineers have even explored ways to figure out what the consumer is doing with their TV-connected device in order to display relevant advertising.

  • Sgt_choke_n_stroke@lemmy.world
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    8 months ago

    I swear I’m like going backwards with tech, I found an old ipod to use at the gym, I’m pirating shows, and I don’t bother with blu tooth keyboards and mice for work.

    Tech didn’t get better or hassle free. Getting a haircut needs an “app” ffs.

      • Sgt_choke_n_stroke@lemmy.world
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        8 months ago

        I can’t explain it, a high tech wireless mouse glitches out on me in a year, and keyboard had phantom typos, I was just done with all of it I’m on a wired mouse and keyboard for 3 years and no problems

        • BallsandBayonets@lemmy.world
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          8 months ago

          I haven’t had problems with my wireless mice but headsets seem to get worse the more money I spend (never above $200, granted).