Def the other way around.

Writing a privacy policy generally forces a company to make commitments about what they will and won’t do with data they collect about you.

No privacy policy means anything goes — they didn’t say what they will or won’t do, so you can’t sue them if they do something sketchy.

But many jurisdictions require companies to publish a privacy policy, so just about any company these days will have one. The devil is in the details though, as this article points out.

Because Apple’s core business is selling their stuff to you. Google’s core business is selling you to other companies.

Google’s consumer software and products literally serve no other business purpose than surveillance to figure out how to turn you into a more lucrative advertising target.

Apple has realized they can capitalize on this by making privacy a core selling feature for their stuff — one that Google cannot challenge them on as privacy is directly at odds with the core premise of their entire business.