Yeah, this is the top shelf ABOVE the ones they’re selling. Turns out that an appearance of overabundance of an item makes people more likely to buy stuff and this is making that appearance in a less wasteful way than actually making dozens if not hundreds more towels than they could ever sell.
How is it less waste?
Takes more resources to produce all those extra towels that won’t be sold than the foam stand with one cleverly manipulated towel.
The assumption is the towels would be there to be sold. That seems less wasteful then having fake towels to advertise real ones.
Yeah, this is the top shelf ABOVE the ones they’re selling. Turns out that an appearance of overabundance of an item makes people more likely to buy stuff and this is making that appearance in a less wasteful way than actually making dozens if not hundreds more towels than they could ever sell.