Hey Apple, I have this great idea for a next spot where we burn a pile of books. Call me.
This is manufactured outrage to make apple seem edgy.
I wouldn’t give a ratass about this if people didn’t make articles about it
Hey Apple, Great ad. It perfectly encapsulates what an iPad is…a shit product juiced from the tears of real creativity - A soul crushing, art destroying block of useless shit forged from real tools.
This is plenty valid to be upset at - especially when contrasted with all of the current stories about platforms removing access to “owned” digital media.
They want to crush, destroy, eliminate all of your physical media and creative outlets, shift you to fully digital, and then hold the kill switch hostage behind an always shifting subscription.
Apple fans will buy new iPads anyway.
I’m really close to getting a new iPad but this ad actually made me want it a lot less. It made me consider whether I actually need another piece of tech in my life. Thanks Apple for saving me a thousand bucks haha
Y’all just looking to be mad at apple. I can’t believe this is going to generate clicks 🙄.
Apple sucks, don’t have to be looking for new reasons to know that
What a non article.
“Oh no they crushed a bunch of random things and it represents the descturction of culture” What a joke
If advertising is meant to get attention and spark conversation, then goal achieved.
Books suck.
Sincerely,
Folks that have to work with books all day.
It perfectly symbolizes the relentless pressure of the boot of the tech bros on the workers in the industries they disrupt.