Just release a beta version and let the true/core fans shape the final version of game.
I’m talking to you Hello Games (No man’s sky), just don’t mess it up with upcoming ‘Light no fire’.
Edit: Blueprint (not footprint)
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I’m talking to you Hello Games (No man’s sky), just don’t mess it up with upcoming ‘Light no fire’.
What messed up NMS was overpromise to a basically criminal degree. If this were a B2B-transaction, they’d have been sued to hell and back. There’s absolutely 0 chance LNF won’t suffer exactly the same fate.
My opinion: Follow the Apex Legends one. Don’t tell the public literally anything. Build up zero hype, and then release it out of nowhere and let the game speak for itself. No hype = no overinflated expectations or impatient gamers. Obviously not every studio should do this, but I wish more would. I enjoy being pleasantly surprised, rather than wait for a game for years, only for it to be overpromised and DOA.
I see what you’re saying, but it’s unviable for much of the industry, and Apex seems to be a rare case where it found success despite the competition of overwatch, counter strike etc and despite being unknown (unlike valorant, which had significant brand recognition behind it).
But it’s unviable. Large studios need to market their games early to recover development costs through pre purchases and get people excited enough to buy day 1 (and to convince investors that there is enough excitement behind the title).
Small studios already do this - they don’t have brand recognition and therefore no money or need to market their games extensively (except on free platforms like Lemmy, Reddit etc), and hope their game somehow gets picked up by twitch and does well (e.g. Among Us). For many, many indie titles, their games die in obscurity, or get just enough attention to cover costs.
In general, what you’re asking for is the following: Don’t tell the public anything. Build a game that’s good enough but has an unknown IP (so that people who are hunting for registered URLs or LinkedIn hires don’t spot anything that could hint at a game), and then release it suddenly, but be absolutely confident that it is genuinely fun, it’s watertight (free from major bugs) and chef’s kiss optimised so incredibly well, that it gets nothing but glowing reviews on day 1 and word of mouth alone, through Twitch and YouTube is enough to propel it into the mainstream and make it an instant hit.
Or be Starfield lmao. If Bethesda is unable to do to Starfield what No Man’s Sky and Cyberpunk did, then there’s absolutely no confidence that Elder Scrolls 6 will be a good game.
I’m cautiously optimistic for Light No Fire. The main thing I learned from the NMS initial launch experience (am a day 1 player) is not to allow myself to get too hyped for games (this knowledge was cemented by the launch of CP2077 haha). And, you’d hope that Sean / HG learned also not to overpromise in terms of feature set… would hope they learned a hell of a lot from the long cycle of updating NMS.
That approach works for some studios and some game projects but it’s no silver bullet. A lot of times gamers don’t know what they want until it’s handed on them on a silver platter which can make taking the correct kind of feedback really difficult. Sometimes outside influence may also stray the developers from their original vision.
That being said, developing game in complete secrecy for years and expecting it to become a success has pretty much the same chance as winning in a lottery. Getting MVP out there asap to see if the game will receive any sort of traction and feedback is generally the best approach unless it already has an audience (sequel or well known developer). It can be prototype, demo or early access as long as it’s something.
[edit] Removed some repetition
I hope Titan Quest 2 will be good too.
Do you mean “blueprint”?
English is not my first language. Sorry 😭
<3
Just edit the headline
Holly shiy Berk from yhe hit manga Berserk
