According to SAG AFTRA, the deal will “enable Replica to engage SAG-AFTRA members under a fair, ethical agreement to safely create and license a digital replica of their voice. Licensed voices can be used in video game development and other interactive media projects from pre-production to final release.”
The deal reportedly includes minimum terms and the requirement for performers’ consent to use their voice for AI.
However, several prominent video game voice actors were quick to respond on X, specifically to a portion of the statement which claims the deal was approved by “affected members of the union’s voiceover performer community.”
Apex Legends voice actor Erika Ishii wrote: “Approved by… WHO exactly?? Was any one of the ‘affected members’ who signed off on this a working voice actor?”
This is the one career I wanted to do something in. I started voice acting years ago.
Honestly just seems so pointless lately. Half the time voice over artists are not even recognized or even paid a decent amount. Now they wanna just copy and paste our voice.
I’m tired.
Wish there were a way for you to post examples without doxxing yourself. Ah well!
I occasionally record readings and narrations of dumb things on Mastodon but they’re usually just super quick. Like so quick that I don’t even bother fucking with noise reduction or anything. Just get bored and go “I LIEK THIS POEM”
This is one sector where I am actually happy for AI to be available. I want to play a game where the NPC’s can say my character name.
That being said, I also want the voice actors to be compensated fairly. Maybe the guilds can set up a deal where using someone’s voice for training data is included.
I feel like this is really a consequence of what many called the “bad deal” the SAG/AFTRA merger was years ago. When the union can effectively exclude you from the bargaining process and arbitrate you to it, what’s the point? They’re behaving like a cartel, and not like a union. This is not praxis, brothers and sisters!
I think it would be better for all involved if we figure this out now. Existing Voice Actors should not have their performances used without their explicit consent. Any performances used by current or past voice actors must have explicit consent and compensation. “New” voices generates by AI must be sufficiently differing from existing performances and any existing performances used in the generation must have consent by the original voice actor.
Existing performances must not be used to train models. If you wish to train a model you should need explicit consent and hire an actor to record such data. The actor should also receive royalties when the resulting model is used for a commercial purpose.
See, minus the royalty part (in most cases) this has been how VOCALOID, SynthV and the like has more or less operated for two decades now.
This solution shouldn’t be that hard, just create an AI model for every individual “voice” or character and then license it for use or receive royalties on it.
They’ll probably use it as filler for side dialogue and then have the VA do all the main lines to really nail the human presence, since AI isn’t as good at emotional inflection.
I’m torn, because on the one hand, the logistics of constantly recording new lines for minor stuff is really annoying. Imagine you’re playing a live-service game that really needs a certain balance patch, but that balance patch is reliant on a very slight change to a voice line (for instance, reducing the time it takes for a character to perform a special attack. To take an Overwatch example, maybe a certain archer is voicing his ultimate ability too quietly). Having to call someone in just for that is costly and unproductive.
But, we’re talking about delivering the source of someone’s work and livelihood (as well as all their creative influence, exaggerative tones, and delivery) into an algorithm. The line where it would go beyond convenience into worker-reduction efforts is going to be hard to draw.
I would rather that the voice actor retains the rights to their voice, even if it’s put into an AI algorithm. Thus, if the developers want to make a small change to a voice line, they still need to get approval for some AI-generated correction - and the actor would have the right to say “No, that one sounds terrible. I’m only going to agree to re-delivering this one myself.” Similarly, actors could approve limited sets of explicitly-defined live AI usage, for instance pronouncing the player’s name. Granted, some companies would become annoyed at actors being too inflexible, just like they have disagreements with actors today.
I’m definitely worried about too much signing-over of voice identity. I think it’s very easy to cut humans out of the equation that way, which not only damages the health of the industry, but also reduces creative output.
Counter point. That live service game makes a billion dollars a year and can afford to spend the time and money to re-record that line.
If we’re gonna use Ai, it shouldn’t be to make massive corporations’ lives easier and more profitable at the expense of workers and quality.
In my mind, they should be paying the actor the same for the new lines regardless of whether they opt for them to come back in and re-record or use AI to generate the new line. The actor’s product (their voice) isn’t worth any less, but the company could save money by streamlining the creation of a new line through simplified logistics. This way the company has some benefit while preserving the actor’s livelihood.
Of course there’s no way these companies are going to want to pay full price for these new lines, since it’s an obvious point where they can pressure performers to accept a lower rate.
I’m hoping this also means that voice actors can choose not to enter such a deal?
Yes but it also means that the studios can only hire someone who will sign off on it.
Not if they want a particular name, like Elias Toufexis seems pretty against having his voice cloned.
That’s fine for people who are established, but unions are supposed to protect all members, especially the ones just getting started who don’t have as much bargaining power.
Then everyone should unionise and fall under the same protections. It’s how it works here in Sweden.
To be fair, in November SAG-AFTRA did also make a deal for movies and TV for AI likenesses being used in projects. However, I do think that video games and voice acting in general are a bit of a different beast since they’re often already overlooked and underpaid.
I mean the union fought tooth and nail and had a vote on the AI deal for their silver and big screen members and while I can kind of understand that the union leadership probably went, “Well we have a blueprint from our last vote, we should be good to just use it again” type of thing, I can understand why the VA members would be a bit upset and feel disrespected in not having the same courtesy applied with allowing them to have the same review and vote.
